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The Problem
Talk about what the problem is that your customer is facing. Discuss how it is probably making them feel. Empathize, and add in some personal experience so they feel connected to you and your brand. This is where you make your initial sales connection with this specific audience so it should feel friendly, casual, and personal. This is the version you write like a letter to them, the quick facts and headlines will go below.
Get people interested with a quick fact about the problem.
Then, hit them with more hard truth (numbers are best).
Mention how this made you feel compelled to take action.
Finally, lead into your solution.
About the Offer
Write a little preview about your product/service here. Discuss what the ideal outcome is for your customer. This is the emotional part of the solution, so like the letter above it should be more personal and give people a chance to connect with your brand. You can also add the investment if you would like.
What’s Included
feature #1
Explain one feature or benefit of your product or service, keep it concise.
feature #1
Explain one feature or benefit of your product or service, keep it concise.
feature #1
Explain one feature or benefit of your product or service, keep it concise.
feature #4
Explain one feature or benefit of your product or service, keep it concise.
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Frequently Asked Questions
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Add an answer here. Try to keep it concise but make sure it covers the answer and links to any resources that are relevant.
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Add an answer here. Try to keep it concise but make sure it covers the answer and links to any resources that are relevant.
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Add an answer here. Try to keep it concise but make sure it covers the answer and links to any resources that are relevant.
Write a question here.
Add an answer here. Try to keep it concise but make sure it covers the answer and links to any resources that are relevant.
Write next step here as a final call to action.
Detail 1
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Detail 2
Sed a ligula quis sapien lacinia egestas. Quisque congue porttitor ullamcorper. Sed a ligula quis sapien lacinia egestas. Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci. Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci. Maecenas non leo laoreet, condimentum lorem nec, vulputate massa.
Detail 3
In sit amet felis malesuada, feugiat purus eget, varius mi. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae. Integer tempus, elit in laoreet posuere, lectus neque blandit dui, et placerat urna diam mattis orci.